სავაჭრო მარკეტინგის ხელმძღვანელი
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PepsiCo is a global food and beverage leader operating in more than 200 countries with a product portfolio that includes 22 world-famous, billion-dollar brands.
PepsiCo thrives where business connects with culture. We capture the spirit of now, creating unexpected experiences consumers love. You get the best of both worlds: an entrepreneur`s mindset plus reach and resources—your platform to be daring on a global scale. Our diverse family of brands creates a stream of new opportunities to define the future and propel your life`s work. Bring ingenuity. Bring curiosity. Bring drive. You`ll learn twice as much in half the time.
PepsiCo is represented in Caucasus region from 2011 operating in Georgia, Azerbaijan and Armenia with the portfolio of well-known brands: "სოფლის ნობათი", "რჩეული" and "Chudo" in Dairy Category; "Sandora", "Fruktoviy Sad" in Juice Category; "Lays", "Doritos", "Cheetos" in Snack Category; and "Pepsi", "Mirinda", "7Up", "Aquafina", "Lipton" in Carbonated Drinks Category.
We pride ourselves on being a Top Employer in Georgia and Europe for 8 years in a row, certified by the Top Employers Institute.
Join us! - we are looking for motivated professionals to take over the position of Trade marketing specialist (Perfect Store) with duty station in Tbilisi.
Main Purpose:
The Perfect Store Specialist is responsible for supporting the implementation, execution, tracking, and continuous improvement of the Perfect Store agenda across the Organized Trade channel in CAU. The role supports development and deployment of Perfect Store standards, activation plans, reporting, and execution tools while ensuring alignment with commercial priorities and business objectives. The PS Specialist works closely with Sales, Category, GTM, and Commercial Planning teams to enhance in-store execution and improve Perfect Store performance.
Key Responsibilities:
- Support the rollout and execution of Perfect Store standards in the Organized Trade channel.
- Maintain store segmentation, prioritization, and reporting tools to support sales planning.
- Help develop and implement Retailer and Shopper Value Offers across different store formats and categories.
- Communicate Perfect Store standards and execution guidelines to sales teams and key stakeholders.
- Track performance through dashboards, scorecards, and KPIs, identifying gaps and improvement opportunities.
- Support sales force tools, incentives, reporting solutions, and monthly task planning.
- Analyze channel, category, and Perfect Store performance to provide actionable insights and recommendations.
- Prepare business reviews, presentations, and performance reports.
- Ensure data accuracy and maintain reporting systems and databases.
- Support capability-building, onboarding, and continuous improvement initiatives for sales teams.
- Evaluate activation effectiveness, monitor ROI, and track related budgets and expenditures.
- Assist with KPI reviews, action planning, and governance routines to drive execution excellence.
Candidate profile:
- Higher education in business, economics or related field
- 2-4 years of experience in Sales, Trade Marketing, Category Management, Commercial Excellence, Demand Planning, Business Analytics, or related commercial functions. Experience working with sales execution programs, reporting, or trade marketing initiatives.
- Experience supporting cross-functional projects and managing multiple priorities.
- Strong analytical and numerical skills.
- Experience working with large datasets and performance reporting.
- Strong organizational and project coordination skills.
- Attention to detail and ability to work with deadlines.
- Effective communication and presentation skills.
- Ability to work collaboratively across functions and countries.
- Self-motivated with a continuous improvement mindset.
- Results-oriented mindset with strong ownership and execution discipline
- Fluency in Georgian and English languages
If you bring loyalty, a strong work ethic, and a drive to continuously develop and progress in your career, we`d be excited to hear from you via following link www.pepsicojobs.com — ბმულის გახსნა no later than 20 October, 2026.
Please note that by sending your resume, you give your consent for the processing (collection, recording, systematization, accumulation, storage, updating, modification, retrieval, use, blocking, deletion, destruction) and/or transferring your personal data with or without the use of automation equipment to the organizations (local or international) with which the company interacts on the basis of the relevant agreements.
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